Word time: Potlatch

pot⋅latch

[pot-lach]

noun

  1. (among American Indians of the northern Pacific coast, esp. the Kwakiutl)
    a ceremonial festival at which gifts are bestowed on the guests and property is destroyed by its owner in a show of wealth that the guests later attempt to surpass.

Source: http://dictionary.reference.com/browse/potlatch

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